Chapter337
“I told you, what could Stephanie, just a personal assistant, possibly ́stir up!”
“You guys said, would Stephanie break the Wilkinson Group’s worst sales record?”
“That would’ve been embarrassing, haha!”
So, for a while, it shot up the trending topic.
“mermaid sapphire”
“Could Stephanie beat a mermaid?”
“Did Stephanie set the worst sales record for the Wilkinson Group”
Stephanie showed up at the scene early in the morning.
Looking at the discussions about the short film online, she smiled.
This time at the beginning, she talked it over with the Wilkinson Group, and the first batch was sapphire.
Sapphire was a general/term. This time it was called the Blue Series. The Wilkinson Group/made a lot of different products based on sapphire, with different prices for customers to buy.
This time, the way we promoted it was different from before.
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She chose to build up hype online first.
There were so many gemstone jewelry pieces on the market, so why did customers have to buy their products?
Stephanie thought they needed a reason.
A reason besides looks good, price, and brand.
Buying these things, besides just liking them, also had another side to it, which was showing off, or you could say, trying to outdo others.
If someone could get their hands on a super popular thing that everyone wanted but was really hard to buy, for some people, it made them really happy.
And this time, the first Blue Series that came out was a mid–range product, so it was perfect for this approach.
If this approach worked, first, we had to hype it up.
The rumors between her and Lennon were grabbing attention, but no customer would buy products just because of the boss’s rumors.
So, in the end, the hype had to focus on the gemstone products themselves.
So, this first–released short video was where all the buzz landed.
Stephanie watched the online buzz keep rising. She smiled softly and said to the person at the counter, “We can start the next step.”
So, the shop opened.
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2
The Wilkinson Group opened a few new booths for the new product, and things like the renovations here were all checked by Stephanie.
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18:23
On top of this new building, there was also an outdoor naked–eye 3D
screen.
There were already tons of reporters waiting outside, since everyone knew the Wilkinson Group’s new product was launching today.
As soon as the door opened, a bunch of reporters rushed over, and all the microphones pointed at Stephanie.
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