In Sakura Country Japan, the stock market opened. Trading hours were from approximately 8:00 AM to 10:00 AM Capital City time, with a one-and-a-half-hour break, before resuming from 11:30 AM to 2:00 PM.
Following the information Luofeng provided, professionals from his investment company had entered the stock market there, armed with 4 billion in funds. Naturally, their target this time was Shiseido.
The market had just opened for the morning, and Shiseido’s stock immediately soared.
Because Daxia University’s military training promotional video had been released a few days prior, sales volume at Tengu Mall’s Flagship Store had increased dozens of times over within just the previous day. This trend continued today, with an even more exaggerated increase.
Given Tengu Mall’s brilliant success the day before, Shiseido immediately launched global promotions, which also achieved remarkable results.
Such booming sales and positive conditions naturally boosted Shiseido’s stock price significantly. The original price of 7,000 yen per share shot up by ten percent.
However, Luofeng was shorting Shiseido’s stock. This meant he would only profit if the company’s stock price fell.
Just after the opening, with the stock price surge, Luofeng and his team faced a ten percent loss. That’s equivalent to a loss of forty million.
But Luofeng wasn’t anxious at all because the information from Luo Feng’s System indicated the trend over the next three days.
The current situation was unfolding as expected: the promotion of the military training had indeed boosted their sales, which in turn led to the stock market rise.
An hour after the market opened, the stock had increased by around fourteen percent. Now, Tong Tianlong, the investment director of Luofeng’s company, couldn’t sit still. He urged Luofeng to reconsider and cut their losses promptly.
But Luofeng was not in a hurry. By the morning trading break, Shiseido’s stock price had risen by about twelve percent.
Although it had fallen slightly from its peak fourteen percent increase, it was only a minor dip.
However, at this moment, Luofeng, who had been closely monitoring American social media, finally saw the information he was waiting for at 10:30 AM.
Luofeng immediately sent this information to Tong Tianlong. It was a post by Mixon:
"Shiseido’s latest global promotional video is severely involved in racial discrimination. There’s a lot of such content in the video. For instance, the male lead explicitly values whiteness as superior. He expresses relief at not being tanned by the sun after the military training. The entire theme of the promotional video is about valuing whiteness as superior, and it’s far too apparent. I call on everyone to stand up, firmly resist Shiseido’s actions, demand the withdrawal of the promotional video, and issue a public apology."
This message immediately garnered widespread response in America, which has a significant Black population. It also quickly received support and thumbs up from many netizens in Africa.
Shiseido was immediately plunged into a crisis. When the morning trading break ended, Shiseido’s previously soaring stock price began to plummet rapidly and continued its descent.
Around 1:40 PM, Shiseido’s stock price had dropped from its initial 7,000 yen to around 6,200 yen per share.
In this situation, if Luofeng’s investment company liquidated its position, they would reap a ten percent profit.
The initial loss of forty million had now turned into a forty million gain.
However, Luofeng did not liquidate.
He knew the incident would continue to ferment; after brewing in America overnight, it would have an even greater impact.
Shiseido was actually in a tough spot.
They were just promoting a sunscreen, weren’t they?
Yet they were labeled as prizing whiteness excessively?
Who could they even complain to about this?
Yet these people were shamelessly demanding Shiseido apologize?
If Shiseido did apologize, wouldn’t that just be admitting guilt for discrimination?

A 1,000 yen drop in just the first minute? Was that even possible?

VERIFYCAPTCHA_LABEL
Comments
The readers' comments on the novel: Tycoon: I can see the goddess's wish list